Privacy Policy

Effective Date: 9/22/2025

Heartprints values your privacy and is committed to protecting the confidentiality of your personal and health information. This Privacy Policy explains how we collect, use, and safeguard your information when you use our services, including psychological and wellness-related services.

Because part of our services involve protected health information (PHI), we fully comply with the Health Insurance Portability and Accountability Act (HIPAA) and all applicable state and federal privacy laws.

1. Information We Collect

We may collect the following types of information:

Personal Information: Name, address, phone number, email address, billing details.

Health Information (PHI): Information related to your psychological services, medical history, treatment plans, or other health-related details as required for care.

Technical Information: Website usage data, cookies, and log files when you access our online services.

2. How We Use Your Information

We use your information only as permitted by law, including to:

Provide psychological and related health services.

Maintain records of treatment and progress.

Process payments and insurance claims.

Improve our services, website, and customer experience.

Communicate important updates about your care or our services.

We will never sell or share your personal or health information for marketing purposes without your explicit consent.

3. HIPAA Compliance

All health-related data is considered Protected Health Information (PHI) under HIPAA.

We implement strict administrative, physical, and technical safeguards to protect your PHI.

Your PHI will only be shared with authorized parties such as your care providers, insurers, or legal representatives when required and permitted by law.

You have the right to access, amend, and request restrictions on your PHI as outlined in HIPAA.

4. Sharing of Information

We may disclose your information in the following situations:

With Your Consent: When you provide written authorization.

For Treatment, Payment, or Healthcare Operations: To coordinate care, process billing, or manage services.

As Required by Law: To comply with court orders, legal processes, or government regulations.

In Emergencies: To protect your safety or the safety of others.

5. Your Rights

You have the right to:

Access your personal and health records.

Request corrections to inaccurate information.

Request an accounting of disclosures.

Restrict certain uses or disclosures of your information.

Receive a copy of this Privacy Policy.

Requests to exercise these rights can be submitted to us at [email protected].

6. Data Security

We use industry-standard security measures to protect your information, including encryption, secure servers, and restricted access protocols. However, no system is completely secure, and we cannot guarantee absolute security.

7. Cookies and Website Use

Our website may use cookies to improve user experience. These cookies do not collect PHI and can be disabled in your browser settings.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on our website with a revised “Effective Date.” Continued use of our services after changes indicates your acceptance of the revised policy.

9. Contact Us

For questions about this Privacy Policy, your rights, or how we handle your information, please contact:

Heartprints
7501 O Street
Lincoln, Nebraska
(402) 477-0651
[email protected]